Finally. A company is marketing to REAL girls. Aerie is starting a campaign called “aerie real” which means that they are no longer going to retouch any of their models. That’s right, tattoos, moles, scars, fat rolls, curves, big butts, legs that touch, all of that will be present in their new ads. They’re also encouraging their associates to get more in touch with their customers and help them embrace their differences instead of being ashamed of them. This is a real campaign for real girls. One of the slogans is “real girls don’t have wings” which is referencing the seemingly perfect “angels” of Victoria’s Secret. I’m so proud to work for this company.

Finally. A company is marketing to REAL girls. Aerie is starting a campaign called “aerie real” which means that they are no longer going to retouch any of their models. That’s right, tattoos, moles, scars, fat rolls, curves, big butts, legs that touch, all of that will be present in their new ads. They’re also encouraging their associates to get more in touch with their customers and help them embrace their differences instead of being ashamed of them. This is a real campaign for real girls. One of the slogans is “real girls don’t have wings” which is referencing the seemingly perfect “angels” of Victoria’s Secret. I’m so proud to work for this company.

  1. adorabloodthirsty-slytherdork reblogged this from starcaster14
  2. starcaster14 reblogged this from thetyedyeprincess
  3. lastnameawkwardfirstnamevery reblogged this from healthfulfitblr
  4. healthfulfitblr reblogged this from thetyedyeprincess
  5. staybeautifulstaygolden reblogged this from thetyedyeprincess
  6. fluorescentfoxes reblogged this from thetyedyeprincess
  7. swiftyhearts13 reblogged this from thetyedyeprincess
  8. emotionally-unstablex reblogged this from haelhaelhael
  9. haelhaelhael reblogged this from thetyedyeprincess
  10. beyoutiful1o1 reblogged this from anotherteen-girl
  11. tinygreyhouse reblogged this from thetyedyeprincess
  12. bambicalifornia reblogged this from shedding-my-fat-suit and added:
    I hope they actually follow through and make this thing right
  13. shedding-my-fat-suit reblogged this from thetyedyeprincess
  14. lanea-marie reblogged this from nataliastark
  15. samantha-ah8 reblogged this from thetyedyeprincess
  16. p1nkglitterz reblogged this from thetyedyeprincess and added:
    I love the bras and panties from this company as is, since discovering them I haven’t been back to VS, so this is...
  17. cuteih reblogged this from anotherteen-girl
  18. darethebrave reblogged this from anotherteen-girl
  19. payattentiontotheopensky reblogged this from nataliastark
  20. nataliastark reblogged this from thetyedyeprincess
  21. lovehighlighter reblogged this from thetyedyeprincess
  22. anotherteen-girl reblogged this from thetyedyeprincess
  23. placidityy reblogged this from thetyedyeprincess
  24. itskikid reblogged this from thetyedyeprincess